Jay Hoffmann

Books, movies, and code


You are not Steve Jobs

Just remember, you are not Steve Jobs.

They have aspirations of being Steve Jobs, but Steve Jobs, for all his bullshit, was obsessed with making products that actually worked and selling them to people who wanted them. It’s telling, I think, that while a lot of modern business types I’ve spoken with, read interviews with, whatever, have obsessions with being Steve Jobs and the fantasy that being Steve Jobs provides, his biopic only made $4.4 million dollars, because nobody actually gives a shit about Steve Jobs, they just want to be as successful as he was. Steve Jobs made Apple one of the biggest companies in the entire world by making sure that his devices were pleasing and easy to use, were must-have lifestyle products, and he catered, very heavily, to artists