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Jay Hoffmann

I work at Reaktiv. I write at The History of the Web.

I have a couple of angles I want to come at this from, but here's my first post on the history of online shopping and what we now call ecommerce.

https://thehistoryoftheweb.com/expanding-access-the-history-of-ecommerce-part-1/

Posted to Mastodon

"If there is to be a third wave, it will have to be intentional: built with equity and accessibility as core values, not an afterthought. That’s a hard road, because open and ethical technology doesn’t attract billion-dollar investments the way extractive models do."

https://werd.io/2025/the-web-was-always-about-redistribution-of-power-lets-bring

Posted to Mastodon

The Hollow Men Of Silicon Valley

Mike Brock argues that it's our humanity that defines our political ideologies. To win, we must appeal to both rationality and emotion. Together, they inform our core belief system, and guide our decisions in the political sphere.

This reality exposes a critical weakness in much of contemporary liberal and progressive thought. In our eagerness to appear rational, to base our arguments on facts and logic, we’ve often neglected the emotional core of human experience. We present statistics, craft policies, and construct logical arguments, all while forgetting that it’s emotion that spurs people to take to the streets, to cast their votes, to stand up against tyranny.

Your site is a home. Make it yours. Beautifully written by @nazhamid

https://nazhamid.com/journal/your-site-is-a-home/

Posted to Mastodon

Judith Butler, philosopher: ‘If you sacrifice a minority like trans people, you are operating within a fascist logic’

I need to remember the words of Judith Butler when I talk with people that I know willing to let the actions and policies of Trump slip right by.

The more people who say that they can “live with” racism and misogyny in a candidate, even if they’re not enthusiastic racists, the more the enthusiastic racists and the fascists become stronger.

Thinking in Beginnings

My son turned three last week. It got me thinking of beginnings, rather than endings.

Tech continues to be political

Miriam Suzanne is fed up with big tech, fed up with the hype. We all should be. It feels absurd to even try to counter this point.

There's an important message in here. We do not need to abadon the web in order to abandon its eugenics focused billionaires. We need to excise them from it, then reclaim and rewild it.

When eugenics-obsessed billionaires try to sell me a new toy, I don’t ask how many keystrokes it will save me at work. It’s impossible for me to discuss the utility of a thing when I fundamentally disagree with the purpose of it.

I don’t care how well their ‘AI’ works – or if you found a fancy fun use-case. It fucks me up watching peers treat this tech from people who want to eradicate me as a future worth considering. I don’t want any of this.

I don’t need an agent, I want to maintain my own agency.

Democrats And The Price Of Protection

While Rome burns, they’re busy drafting strongly worded letters to the arsonists, pausing only to scold the citizens who dare suggest using the fire extinguishers. Their position would be merely comedic if it weren’t so catastrophically dangerous—like watching someone respond to a home invasion by suggesting the burglar fill out a visitor’s form.

“What leverage do we have?” Jeffries asks—apparently unaware that he’s providing his own epitaph. The leverage of moral clarity. The leverage of democratic legitimacy. The leverage of millions of citizens demanding their representatives actually represent them. But perhaps that’s too much to expect from leaders who’ve grown so comfortable in their donor-funded cages that they mistake their chains for jewelry.

New newsletter: We wonder often if what is created by AI has any value, and at what cost to artists and creators. These are important considerations. But we need to also wonder what AI is taking from what has already been created.

https://thehistoryoftheweb.com/what-happens-to-what-weve-already-created/

Posted to Mastodon

This future AI is generating is risking not just the slop it spits out, but what's already been created.

https://thehistoryoftheweb.com/what-happens-to-what-weve-already-created/

Posted to Mastodon

Thankful for @mmasnick who's out here sounding the alarm.

And remember this for the critics.

...the cultists will argue that the public supports them, but they’re increasingly trapped in a shrinking snowglobe of propaganda, desperately denying the reality that more and more Americans are seeing this mess for what it is.

https://www.techdirt.com/2025/02/10/no-the-people-didnt-vote-for-this/

Posted to Mastodon

Hixie's Natural Log: When complaints are a good sign

I can't imagine a more healthy outlook on the importance of complaints, and what they really tell you. Feels like this applies to a bit more than just product development too.

The worst thing to do, when you receive such complaints, is take them to heart and try to fix them. This is because by definition you wanted these complaints. They are a sign that the thing you built is built as you wanted to build it. The people complaining want something different, they don't want your thing. It's just that your thing is so good that it's the thing they're compelled towards even though it doesn't prioritize the things they care about most.